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Morehead Planetarium

As part of a major renovation of this internationally-known science center, Rivers was commissioned to develop a full-featured, integrated slate of marketing deliverables.

Brand Design and Protocols

A clean and appropriately planetary logo mark, refreshed typography and flexible color palette informed the development of marketing collateral, signage and themed membership swag.

PMS 542C
PMS 7690C
PMS 129C
PMS 2766C
PMS 3268C
PMS 7685C
PMS 032C
PMS 1905C

Device-Agnostic Interface

An industry-standard, mobile-friendly interface gives visitors, members and employees an intuitive environment to gather information, establish tasks and manage schedules.

Website Development

A responsive, brand-consistent website provides a convenient tool for visitors and members to stay up to date with programs, performances and presentations, reserve seats and pay for individual, family or group visits.