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How Website Design Can Elevate Your Brand Identity

Cutting-edge website design strengthens a business’s online presence and enhances the overall brand identity with the implementation of strategically crafted User Experience Design (UX) and User Interface Design (UI). The best website designers have the knowledge and the talent to utilize UX and UI services to reflect a brand’s mission and values through the use… Read More

Flashbulbs were snapping and shears were snipping as Fantastic Sams and Rivers Agency conducted a photoshoot today at one of the national chain’s newest salons on Emissary Drive in Cary, North Carolina. The photoshoot is capturing images that will be used in a nationwide recruitment campaign to help franchisees recruit new stylists. During the shoot,… Read More

After a competitive pitch process, Hampton Farms, the No. 1 brand of in-shell peanuts in the United States, selected Rivers Agency, a full-service integrated marketing firm based in Chapel Hill, to elevate its brand and launch new product-driven campaigns. As Hampton Farms’ agency of record, Rivers’ scope of work will include branding, campaign strategy and… Read More

How To Set Your Brand Apart From Your Competition

You may be the most passionate business in the market. You may set the world ablaze and revolutionize the system. But if no one knows who you are, your legacy will have little resounding impact. In today’s technology-driven world, it’s easier than ever for brands to establish digital presences across platforms. However, this immediate access… Read More

Why Brands Need Compelling Call-to-Actions

Call-to-actions (CTAs) are integral components in an advertising strategy to provide online users with a directed incentive to continue engaging with a business and offer brands with an effective tool to increase conversion rates. Companies need CTAs with strong, branded language and images strategically placed throughout their business collateral to facilitate positive interactions with consumers… Read More

How to Optimize Your Social Media to Enhance Your Brand

A strong social media presence is one of the most powerful ways a business can expand its digital reach, improve communication with its audiences, and build more authentic connections. Today, people spend more time scrolling, liking, sharing and double tapping than ever before. Accordingly, your business needs a social media strategy to keep your brand… Read More

First Bank, the largest community bank based in North Carolina, launched an updated and redesigned website on May 1, 2019 at LocalFirstBank.com. This fresh and modern site boasts a clean design and layout that enhance the user’s experience and accessibility. Additionally, animated elements, self-selection tools, and product highlights guide visitors right to the account, loan,… Read More