Google is the world’s largest stage for advertisers, capturing more than 80 percent of search network market share. To get your ads front and center with the audiences you need to reach and maximize your ad spend, partner with a firm, like Rivers Agency, whose team doesn’t just do Google Ads—they’re Google Ads certified. With… Read More
In our digital-first age, unrivaled user experience is essential for brands to remain accessible and competitive in an online market. Your brand’s website must provide a completely customized online journey to keep users on your site pages for longer, secure more long-term relationships and boost your brand’s reputation. Through the latest UX design trends and… Read More
Cutting-edge website design strengthens a business’s online presence and enhances the overall brand identity with the implementation of strategically crafted User Experience Design (UX) and User Interface Design (UI). The best website designers have the knowledge and the talent to utilize UX and UI services to reflect a brand’s mission and values through the use… Read More
Flashbulbs were snapping and shears were snipping as Fantastic Sams and Rivers Agency conducted a photoshoot today at one of the national chain’s newest salons on Emissary Drive in Cary, North Carolina. The photoshoot is capturing images that will be used in a nationwide recruitment campaign to help franchisees recruit new stylists. During the shoot,… Read More
After a competitive pitch process, Hampton Farms, the No. 1 brand of in-shell peanuts in the United States, selected Rivers Agency, a full-service integrated marketing firm based in Chapel Hill, to elevate its brand and launch new product-driven campaigns. As Hampton Farms’ agency of record, Rivers’ scope of work will include branding, campaign strategy and… Read More
You may be the most passionate business in the market. You may set the world ablaze and revolutionize the system. But if no one knows who you are, your legacy will have little resounding impact. In today’s technology-driven world, it’s easier than ever for brands to establish digital presences across platforms. However, this immediate access… Read More
Call-to-actions (CTAs) are integral components in an advertising strategy to provide online users with a directed incentive to continue engaging with a business and offer brands with an effective tool to increase conversion rates. Companies need CTAs with strong, branded language and images strategically placed throughout their business collateral to facilitate positive interactions with consumers… Read More