HUB RTP
An innovative website for RTP’s next big thing.
Hub RTP is bringing in dynamic innovators, so it needed a dynamic website to match. Rivers developed a lively, interactive user experience as part of our MarCom Award-winning brand identity for this client.
Our Expertise
- Web & Product Development
- Content Production
Capabilities Provided
- SEO Copywriting
- Technical Support, Hosting & Maintenance
- Website Development
- Illustration & Iconography
- User Interface Design
- Information Architecture & Content Strategy
-
20unique page layouts
-
150Kvisitors in the first month post launch
-
2.4second page load time (video included!)
-
2,500+newsletter sign-ups since launch
The website’s property map is programmed so that the picture of each building links to its respective information page, and you can filter the buildings that appear based on construction status. To complete the experience, Rivers developers added a virtual reality tour of the future location, allowing you to experience the area as best you can until it opens.
First-class infographics were essential to convey everything from campus layout to proximity and demographic makeup. We developed a flexible visual language to suit each of the client’s communication needs, manifesting in custom infographics that will serve Hub RTP well beyond launch.
Navigation around the site is simple and engaging thanks to captivating visual prompts and fluid animations. That best-in-class interactivity and responsiveness goes for desktop, mobile and anything in between.
