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As the digital world is always changing, it’s critical to stay informed. Learn the latest tips and tricks for your website from the experts at Rivers Agency.

Advertising Agency

Solving the Search Algorithm Case: How Google Ranks Websites
Posted: September 5, 2023

Imagine this: You finished your latest blog post, a piece on the best coffee joints in your neighborhood. After publishing it on your website, you open a new browser window and search for the best local coffee shops, only to find your article buried deep in Google’s Search Engine Results Page. You feel like you’ve… Read More

Advertising Agency

NIL 101: How Student-Athlete Sponsorships Are Changing the Game
Posted: March 13, 2023
Basketball hoop

The new era of student-athletes earning compensation for their name, image and likeness (NIL) is only in its sophomore season but has already caused massive disruption in the sports and marketing industries. For decades, college athletes could not receive sponsorship money, even if they compete in a financially lucrative sport like football or basketball. Recent… Read More

Advertising Agency

Make TikToks, Not Ads
Posted: December 22, 2022
Tyumen, Russia - January 21, 2020: TikTok and Facebook application on screen Apple iPhone XR

It’s TikTok’s world, and the rest of the advertising industry is living in it. The short-form video platform by ByteDance launched in 2016 and has fundamentally changed the landscape of advertising and digital marketing. When looking at TikTok’s reach, the numbers are staggering; it has been downloaded around four billion times and was the most… Read More

Advertising Agency

6 Tips for Increasing Your Brand’s Instagram Following
Posted: July 8, 2021
Instagram logos

Since its launch in 2010, Instagram has grown into a $100 billion company with more than a billion active monthly users. From personal pages to meme accounts to political campaigns, Instagram has it all, so brands are eager to engage with their audiences on this popular platform. To help businesses increase their followers, build their… Read More

Tips and Tricks

Seven Tips for More Successful Lead-Generation Pages
Posted: March 17, 2021
Mint Museum website Join pop up

In every industry, the race is on to generate leads that can forge new customer and client relationships. Whether you’re in the B2B or B2C world, how you design your lead- generation landing page can be the difference between a beautiful new relationship or a missed opportunity. Use these tips that Rivers Agency has honed… Read More

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