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Rivers Agency is one of many companies across America that has staff working from home to combat the COVID-19 pandemic. Thanks to Slack, Zoom, Google Docs, email and high speed internet, our agency team is able to continue supporting clients, all of whom around the globe are equally house-bound. There are advantages and disadvantages to… Read More

Each morning promptly at 8:30 a.m., we get to see our colleagues’ smiling faces. There’s the usual daily greetings, coffee talk and laughs, except unlike a normal work day, our team is meeting virtually. With COVID-19 (the coronavirus) sweeping the globe, Rivers Agency has taken the unprecedented step of having all of our employees work… Read More

A Real Estate Marketer With All The Right Properties

Cranes have been popping up across the Triangle as efforts to add new commercial and residential properties have intensified in an attempt to keep pace with our region’s explosive growth. Demand is high yet competition is fierce, which has developers turning to Rivers Agency for marketing expertise to help their properties stand out from the… Read More

Spotlighting the Need for Google Ads-Certified Teams

Google is the world’s largest stage for advertisers, capturing more than 80 percent of search network market share. To get your ads front and center with the audiences you need to reach and maximize your ad spend, partner with a firm, like Rivers Agency, whose team doesn’t just do Google Ads—they’re Google Ads certified. With… Read More

Fundamental Concepts of an Advertising Strategy

Though increasing sales and improving conversion rates are primary objectives of successful advertising campaigns, a business’s ad strategy should be a multi-faceted tool used to further promote brand awareness, increase brand credibility and outperform the competition. Your brand needs a strategic advertising campaign that incorporates strong images and compelling messages to give your brand a… Read More

Fantastic Sams is one of the world’s largest salon franchises, with more than 1,100 locations in the United States offering women, men and children quality hair care at an affordable cost. As the company’s advertising agency of record, Rivers is helping the brand update its image to better connect with current and future customers—creating a wide assortment of new in-salon and out-of-salon creative materials as part of the company’s Real. Fantastic. campaign.

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