Your Ultimate Guide to Building a Website Part Two: Web Development Process
June 20, 2024
In Part One of our two-part series: Your Ultimate Guide to Building a Website, we discussed the ins and outs of excellent web design. From establishing your website’s purpose to creating a strategy to making a prototype, the design process ensures that your site will look and read the right way. Now, it’s time to
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Iconography Demystified: a Comprehensive Definition & Guide
June 4, 2024
In the realm of design, iconography serves as a powerful tool for conveying complex ideas and messages in a concise and visually appealing manner. The term iconography refers to the study or use of symbols and icons, often with cultural or historical significance, to represent concepts, objects or actions. As an advertising and web development
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Boosting User Experience: 10 Essential UX Practices
May 21, 2024
In today’s digital landscape, providing a seamless and delightful user experience (UX) is paramount for businesses looking to thrive online. Whether you have a website, mobile app, or both, implementing UX best practices can significantly enhance user satisfaction, drive conversions and foster long-term customer loyalty. In this blog, we’ll explore professional tips and tricks to
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Your Ultimate Guide to Building a Website Part One: Web Design Process
March 21, 2024
In the digital age, every budding business needs a website, designed with intention and care. At the same time, many have never considered how a website comes to be; they are just always there. Creating a website is a multi-step process, and it doesn’t end once the site is launched. With the ongoing maintenance and
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Part 1: Vision and Objectives, Research and Strategy, UX and UI, Designing and Prototyping
10 Inspiring Design System Examples for Modern Websites
February 8, 2024
When you visit the Google suite or open the Uber app, chances are you aren’t paying too close attention to the fonts, colors and patterns on the page. Why? Because they seamlessly blend for a consistent and cohesive user experience (UX). Design systems are what makes this consistency possible. Design systems are a set of
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Rivers Agency Receives Four MarCom Awards for Creative Achievements
November 14, 2022
Chapel Hill, N.C. – Rivers Agency, a full-service brand, digital and advertising agency, has won four MarCom Awards for its creative work in the 2022 international competition. Platinum Award honors were given to Rivers’ First Bank Project Launch campaign and Hub RTP branding. The Salesforce Configure-A-Character project and The Wharf Marina branding also earned Gold
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How an Ad Agency Can Help You Leverage Your Business on Amazon
July 7, 2021
Looking for a stand that will work with your brand new TV? Check Amazon. Wanting to get a better look at the specs of that smart watch you’ve had your eye on? Take a scroll through Amazon’s product page and the thousands of product ratings and reviews. Need a new suitcase for that trip coming
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