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Fantastic Sams is one of the world’s largest salon franchises, with more than 1,100 locations in the United States offering women, men and children quality hair care at an affordable cost. As the company’s advertising agency of record, Rivers is helping the brand update its image to better connect with current and future customers—creating a wide assortment of new in-salon and out-of-salon creative materials as part of the company’s Real. Fantastic. campaign.

Branding Trends in 2019

A company’s branding strategy is the most powerful tool it has to maximize its impact on its consumers, raise brand recognition, and elevate its digital identity. However, technology is always changing, which influences the trends that are impacting brands across the internet. Your business must maintain awareness of the current branding trends to remain relevant… Read More

Advertising Trends You'll See in 2019

The most effective and compelling advertising techniques are constantly changing in the ever-evolving digital sphere. Brands must stay up to date with the most recent advertising trends to ensure their products and services are marketed in a way that catches the attention and sparks interest in their target audiences. Rivers Agency is staffed with the… Read More

When the Chapel Hill-Carrboro Chamber of Commerce (CHCCC) decided to undertake a major rebranding initiative in 2018, updating its name, tagline and logo mark, Rivers Agency was a natural choice to help with the project. After all, as a long-time member of the CHCCC, Rivers Agency had the unique mix of technical expertise, market familiarity… Read More

What Does a Branding Agency Do

A branding strategy can propel a business’s digital identity, promote brand awareness and establish a strong brand message that resonates with its audience. Businesses need to partner with digital agencies that specialize in developing branding strategies, building meaningful interactions with customers and creating better digital experiences for targeted audiences to strengthen their online presence. To… Read More

Questions to Ask a Design Agency

Businesses that partner with a brand design agency can strengthen their brand identity, maximize brand awareness and make real impacts on their target audiences through the implementation of creative and brand-building designs across all channels. The best design agencies have the knowledge and the talent to reflect a business’s mission and values through the use… Read More

What is a Brand Design Agency | Rivers Agency

Branding your business requires a well thought-out strategy, a clearly defined vision and a long-term commitment to continually enhancing relationships with customers while maintaining true to the brand message. Businesses need a brand design agency to ensure their brand design strengthens their brand identity in a way that resonates with target audiences. Your business needs… Read More