Rivers Agency Helps a Brick-and-Mortar Service Go Digital
September 29, 2020
2020 has been a very challenging year for many small business owners, especially those whose business model depends on providing in-person services. Sommer and Paul Sobin, owners of Thousand Petals Yoga in Chapel Hill, found themselves in uncharted territory when the state-mandated gyms and fitness studios close in March for an indefinite amount of time.
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In 1934, New England’s Wheeler Yachts crafted a 38-foot sport fishing boat for legendary author Ernest Hemingway. He named his new boat “Pilar”, which was Hemingway’s nickname for his second wife, Pauline, and also the name of the woman leader of the partisan band in his 1940 novel set during the Spanish Civil War, For
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Fantastic Sams Puts Caring at the Center of its New COVID Crisis Advertising Campaign
August 14, 2020
For the past three years, Rivers Agency has been the agency of record for Fantastic Sams, one of the world’s largest full-service hair salon chains, which has nearly 1,000 locations throughout North America. Plans were well underway for the 2020 campaign when the COVID crisis brought Fantastic Sams salons – as well as nearly all
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Every summer, countless families spend their afternoons enjoying two of America’s favorite things: baseball and peanuts. To capitalize on this perfect pairing, Rivers helped Hampton Farms create the “Hot Play of the Week” contest to target families with kids who play sports nationwide. The contest was designed to drive brand awareness, increase engagement and capture
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Reimagining the Web Experience for Raleigh’s Marbles Kids Museum, Coming Soon
July 14, 2020
With musical note-playing stairs, a giant piggy bank suspended in the air, a life-size pirate ship and an IMAX theater, Raleigh’s Marbles Kids Museum is the destination for fun in the Triangle. Each year, hundreds of thousands of guests visit the museum for its educational exhibits; to attend camps, parties and special events; or to
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Optimize Your Product Detail Pages (PDP) to Win Over Consumers
July 10, 2020
Consumers have the world at their fingertips when shopping online thanks to e-commerce. With just a few clicks, they can choose from different brands, features, sizes, and colors and easily compare competitors’ prices. So how can you position your product to be the one that lands in their shopping cart? We’ve recapped the latest trends
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